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Stokvel Season is here.

Stokvel is an estimated R50bn industry in South Africa. The stokvel system, which dates back to the 19th century, is premised on group savings toward a central fund for various events from burial to Christmas grocery purchasing. Today, there are over 810 000 active stokvels with 11 million members in South Africa.

| MegaVision Media

Against a backdrop where black South Africans could not access the formal banking system, stokvels served as a safe way to pool and save money. Today, it remains the tried, tested and largely preferred method of saving. Each entity decides how much to contribute and how often the money is shared. Wholesalers across the country host annual stokvel events at their stores where groups can purchase more for less in anticipation of Christmas and the festive season. 

Stokvel season is around the corner

With the tumultuous events of the past year, it is quite astonishing to find ourselves preparing to enter the fourth and final quarter of 2021. No doubt, the annual Christmas stokvel is one of the biggest events in the retail calendar and brands and wholesalers alike are preparing for the festivities within the confinements of covid regulations. MegaVision Media is a one stop shop, offering branding and advertising materials which are required to make the event a success. This includes point of sale material, branded promotional material and discount specials on in-store fixed media spaces.

What MegaVision Media can offer

At MegaVision Media, we understand the importance of building strong brand loyalty with consumers. Specialising in in-store advertising, MegaVision Media is offering brands the opportunity to tell their shoppers what they can expect for this year’s 2021 Stokvel by advertising across 20 000 media spaces nationwide. For over 17 years, these cost effective and high-traffic media spaces have provided brands with trusted opportunities to talk to shoppers at point of sale, when they are making their final purchasing decisions.

MegaVision Media’s stokvel advertising packages

MegaVision Media has put together a range of Stokvel advertising packages which makes it easy for brands to get on board. The media footprint lies in the heart of South Africa’s top performing wholesale groups, including but not limited to; Advance Cash ‘n Carry, UMS, ICC, KitKat, Elite Star, Cambridge and Makro. Included in the Stokvel advertising packages are the ever popular Outdoor MegaBoards, Indoor MegaBoards, Lightboxes and Indoor MegaFlex Hanging Systems.

Contact details

Please get in touch with Lizelle for more details.

[email protected]
Office: 011 803 8433
Cell: 083 276 1500

Read more | Original article 

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