ONE DIGITAL MEDIA
ODM is the largest supplier of Digital Signage in Africa, leading the technology evolution in retail
Based on our client’s in-store challenges and current and future objectives, combined with our insights on effective in-store marketing solutions, we develop a digital in-store strategy for our clients.
DIGITAL SIGNAGE NETWORKS
The combination of One Digital Media’s own proprietary solutions and access to a variety of leading industry partners’ offering ensures we can offer our clients a wide choice of solutions that can be fully tailored to their individual needs.
Our content scheduling department controls all the media and playlists on our networks and ensures that the right messages are sent to the right screen at the right time.
MAINTENANCE AND SUPPORT
Our dedicated technical support team and nationwide team of field technicians ensure that our networks run smoothly and possible issues can be tackled timeously and effectively.
MEASUREMENT AND FEEDBACK
ODM’s ability to track scanner POS data, means we can accurately and timeously analyse the effectiveness of campaigns. In our monthly campaign debriefs, we will feed this information back to our clients and make recommendations to optimise campaigns.
SERVICES FOR EXISTING CLIENTS
Our client interface portal connects our clients to a wealth of ‘intelligence’ behind their digital in-store network, through which they can access and control their network or digital in-store campaign.
RETAIL DIGITAL SIGNAGE: CONNECTING THE DOTS
Modern retail digital display signage solutions are evolving rapidly to meet the shift toward building retail spaces for the new super consumer, believes One Digital Media CEO, Andrew Ridl. "There are few sectors that are quite as disposed to reinvention as retail. With a history spanning thousands of years, the business of selling goods to consumers has been forced to repeatedly adapt itself to changing environments and public expectations. In many ways, flexibility and agility are hardwired into this segment's corporate DNA.
The modern retail environment is no different. Purchasing habits have evolved considerably since the days of small street markets and neighborhood grocers. The modern super consumer now expects retail outlets to be finely attuned to their personal changing needs, to respond in real time, and to offer pertinent information to allow them to (accurately) make a purchase decision."
P.O. Box 12472, Die Boord, Stellenbosch. 7613
Mobile in-store customer engagement Apps / measurement
Sales & Merchandising - Third-party
Research - Store Location
Instore Radio and Music – Licensed
In-store promo & demo services
Special store display units incl. mobile racks
Signs - plasma / LCD screens
PA systems, music, paging & phones
In-store Digital Media